Alan Berg. AlanBerg.com. Shut up and sell more. Giving the potential client an emotional experience. Selling from the top down. Ask the soft question to continue the conversation.
Shannon Underwood. WeddingMBA.com. Shannon oversees the content, speakers and expo for the Wedding MBA conference. Looking back at the 2018 conference. How to audition as a speaker. How content is chosen. The best expo booths.
Brian Buonassissi. DJBrianBOfficial.com. BBoyProductions.com. How to move into the luxury market. DJ gear! Roland BA-330 Battery powered speakers. Vibo.io music organizing software. HoerBoard.com DJ furniture.
Heather Benge. HeatherBenge.com. Style Shoots Across America. How to get bigger budget weddings with style shoots. How to get out-of-the-box inspiration for "fixer upper" wedding sites.
Meghan Brown. TwoBrightLights.com. How to get your images and story published. Have many different dimensions to the same image. How to find the right media outlets for your content.
Peter Boruchowitz. OurWeddingOfficiantNYC.com. Using extensive data to choose your marketing expenses. Building a business model around destination weddings. Instead of tier pricing offer escalating packages adding other wedding professionals.
Susan Southerland. Susansoutherland.com. JustEventsGroup.com. Inc. magazine top 5000. When to fire your clients. What words are red flags in the first meeting. Adding the Pain Tax when you know the client will demand more time and effort.
Ashley Backs. HelloLovelyKC.com. BECAUSE YOU'RE WORTH IT: Price Lists For Wedding Hair and Makeup - Bridal package minimums. Group rates and discounts. Price list overhaul
Cantor Debbi Ballard. MyPersonalCantor.com. JewishAndInterfaithWeddingInstitute.com. Jewish traditions. How to expand a wedding business by understanding Jewish customs.
Abagail Olaya. VenueAtTheGrove.com. How to know who to hire. Tips and tricks for a great interview. How a great employee helps you have work/life balance.
Bron Hansboro. TheFlowerGuyBron.com. Referrals. How to ask without begging. Creating and establishing relationships. Using a Style Shoot to innovate and explore your craft. Referral incentives.
Sal Cincotta. SalCincotta.com. Award winning photographer. How to upgrade your online marketing from "Awareness" to "Call to Action" to "Lead Magnet". Get their contact information. Create a great relationship before you sell.
Nadia Anderson. VaGraceEvents.com. Graduate degree in accounting. You need a Dream Team for your business. How do you build a dream team? An accountant is like a mechanic so find the right fit. sba.gov/tools/local-assistance/score
Marie Burns Holzer. MarieBurnsHolzer.com. LetsGetMarriedByMarie.com. Instagram! Hashtags! Best content to post. How often to post.
Paul Hoke. HeirloomDJs.com. UpstateSwing.com. @paulhoke. Designing your business to fit you and your ideal client. How to use your special talents in a new business. Helping the photographers get unique one-of-a-kind images.
Fred Jacob. ThePinkBride.com. How to best work a bridal show. Finding the right bridal show. How to get higher budget weddings through bridal shows. Introducing the BrideScan App.
Mia Saling. SaberLaw.com. How do you protect your assets? Choosing the right type of business. LLC? S-Corp? Employee or 1099? Lawyer flat rate vs. billable hours.
BB Webb. BBWebb.net. How to find the hidden reasons they don't book. How to make the client experience brilliant from the very first contact. Should you put prices on your web site? Asking for feedback from the client from every step of the process.
Marc McIntosh. WeddingExperience.com. WeddingShowPros.com. WeddingProNews.com. Using focus groups to learn exactly what works to get the booking. Ask, "Why did you choose us?" Design your marketing to match the data. YouCanBook.me
Staci Nicholes. SanDiegoDJStaci.com. WeddingBizConsultant.com. Pinterest! It's a search engine not a social media platform. How to get in front of a bride at the very beginning of her planning process. How to automate blog posts to Pinterest.
Roy Porter. TableWizard1@gmail.com. How to handle a food tasting. The sales staff shouldn't deal with the food at a tasting. Improving the customer experience. Charge a fee for the tasting. Finding effective ways to reduce the cost.
JoAnn Moore. JoAnnMooreWeddings.com. How to plan weddings in the mountains. How to best sell wedding rehearsal dinners. Using "billable hours" as a business model.
John Goolsby. GodfatherFilms.com. The power of networking. Creating relationships is creating business. How to grow your business by keeping up with innovations and current industry trends.
Tracey Fricke. OccasionDesigned.com. How to deal with Cyber Bullying. Practical guide to dealing with emotions.
Renee Dalo. MoxieBrightEvents.com. Stop saying "Day Of"! It's "Event Management". How to explain the service and value. Using a theater background to better manage a wedding day. Asking for the wedding budget on your web site.