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Wedding MBA Podcast

Interviews with the best business advisors featured at the Wedding MBA Conference. Business, Marketing, Legal, Efficiency, Leadership and Inspiration!
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Now displaying: Category: general
Oct 19, 2022

Modern Sales Skills with Ryan O'Neill. Curate.co. Couples are done with annoying, high-pressure, or gimmicky tactics. • Same-day closing incentives • Words to use and avoid.

Oct 17, 2022

Seven Strategies For Social Media with Greg Todd, Owner/Chief Analyst, GT Marketing and Consulting. How do you speak directly to wedding couples in every post to build your conversion rate?
• Fresh ideas for creative social content
• Avoid these boring post topics

Oct 13, 2022

Capture New Bookings With Instagram with CeCe Todd, Owner, CeCe Designs. CeCeDesignsLLC.com. Over 70% of wedding couples are on Instagram. • Convert fans into new customers.

Oct 12, 2022

Get Ready for Wedding MBA 2022! Shannon Underwood, VP of the Wedding MBA, explains how to prepare for the best Wedding MBA Conference ever.

Oct 11, 2022

CRUCIAL CONVERSATIONS
The Right Words At The Right Time with
Adrienne Brink, Founder, UncommonCamellia.com. wedding couples, in-laws, and the unexpected: Voila! Heartburn and headaches. Everything depends on what you say next.
• Modern communication skills
• Key triggers to avoid

Oct 7, 2022

PHOTO BOOTH PROFITS-Expand Your Revenue with Walter McClellan, Owner, Toast Entertainment. ToastEnt.com. It’s not just about the pictures... it’s the experience that photo booths create. Offer your wedding couples an add-on photo booth package that increases your per-wedding profitability. Make up the cost of your booth within the first 120 days and become wildly profitable within the first year.
• Add photo booth services to your existing wedding business • Upsell and maximize profits each contract
• Scale and run multiple booths

Oct 3, 2022

Be Persuasive - Not Abrasive with Amber Anderson, Owner, RefineForWeddingPlanners.com. The response to that hard-to-answer email or text can be the difference between a client that understands and a nightmare review. • Formulas that build wordsmith confidence
• Handle emotion and tension with tact and grace • Close the loop and remain in control. 

Sep 30, 2022

Demystifying The Google Algorithm with
Jason Hennessey, Co-Founder, Hennessey Consulting. jasonhennessey.com. Unpack over 20 years of proven SEO strategies that will increase your Google rankings, traffic, leads, and revenue.
• Behind the scenes of the Google Algorithm
• The three main components of SEO

Sep 27, 2022

Reduce Your Litigation Risk with Rob Schenk, Trial Attorney & Editor of WeddingIndustryLaw.com. • Verbal commitments that are binding
• What to include in your contracts
• Conversations that get you in legal trouble

Sep 22, 2022

Work/Life Balance with Margaux Fraise, Owner, Harmony Creative Studio. HarmonyCreativeStudio.com. Today, work probably invades your personal life. Maintaining boundaries is no simple task. How do you get your life back?
• Solutions for clients behaving badly
• Calendar consolidation tips 

Sep 19, 2022

Toxic Wedding Couples with Jennifer Trotter, LipServiceMakeup.com. Difficult clients are everywhere. But some cross the line from difficult to toxic. How can you see them coming? • Into the mind of a difficult client
• Strategies to keep demanding clients in check • Effective ways to turn around a bad situation

Sep 12, 2022

Next Year's Wedding Trends with Andrea Eppolito, AndreaEppolito.com.
Wedding trends are constantly evolving and emerging. From hosting small, intimate weddings to non-traditional parties, we see major wedding trends on the horizon. 
• Modern styling tips
• Destination elopements • Wedding color palettes

Sep 5, 2022

Solve The Puzzle That Gets Them To Buy with Bethel Nathan. ElevateByBethel.com. Successful wedding pros don’t talk features and benefits. They tell a story. 
• Stories for your social media, website, and phone calls
• Authentic sales conversations that lead to bookings

Aug 29, 2022

Automate Your Business with Nora Sheils, Founder, Rock Paper Coin. RockPaperCoin.com. There just aren’t enough hours in the day. We could all use a little help when it comes to running our business. Since cloning yourself isn’t an option, which tasks can you automate?
• Compare time-saving tools and apps

Aug 22, 2022

Newest Wedding Pro Apps with Tanisha Lee. SoireesbyLee.com.
Great apps are like a new business employee. As tech evolves, wedding pros rely on these savvy, low-cost tools to streamline their business. Which apps should you start using immediately?

Aug 16, 2022

Price For Profit and Master Level Sales Strategies with Alan Berg. AlanBerg.com. Sales skills always have an oversized impact on your success or failure. Get the critical sales techniques you must have to succeed. Uncover the factors that give you the pricing power to charge what you are worth.

Aug 9, 2022

Make A Stellar First Impression with Renee Dalo. ReneeDalo.com. Make the first seven seconds count.
• Guide to making the best first impression
• What to wear at the initial meeting
• Decipher micro-expressions and body language

Aug 1, 2022

Rapid Growth Strategies with Renee Sabo. UrbanSoireeBoston.com. How to define your best business. Excellent networking practices. 

Jul 25, 2022

Hire And Keep The Right People with
Anthony Lambatos, CEO, Footers Catering. FootersCatering.com
 In today’s full-employment economy, there aren’t enough high-quality people to fill available jobs. How do you hire and keep the right person for each job?
•Interview techniques and questions
• Common hiring mistakes

Jul 18, 2022

Wedding Invitation Trends with Jordan Kentris, Owner, A Good Day Invitations. agooddayinc.com
The spoken word is easily forgotten. Text messages are deleted. Evites are throw-aways. Give real weight to the importance of their wedding. It’s a major life event that deserves an invitation worth keeping. We request the honour of your presence to view the latest in wedding invites. • Unexpected materials for menus, invites, and escort cards.
• Modern design styles and elements

Jul 12, 2022

Skills, Strategies, And Techniques with
Julie Novak, CEO & Co-Founder, PartySlate, PartySlate.com. 
When other wedding pros compete for the same positions on Google how do you outrank them? • Google's newest strategies revealed
• Mobile-first, photo-driven, and directory-based SEO

Jul 4, 2022

The New 6-Figure Bench-Mark For Wedding Pros with Braden Drake. BradenDrake.com. The difference between a successful business and a hobby is determined by the number of zeros. With the cost of goods at an all-time high, it’s time to put profit first.
• Tips to increase profit and take-home pay
• Advanced tax and finance strategies to increase profit

Jun 27, 2022

Inspiration and Motivation with Bobbi Brinkman. bobbibrinkman.com. What is "Fabbo"? What are good morning and evening systems to increase profits? What questions should a business ask itself to create a successful plan moving forward?

Jun 20, 2022

Should you add a "brick & mortar" store to your event business? with Bron Hansboro, TheFlowerGuyBron.com. Can a retail shop expand your client base? How important is the location? Should you create a new brand to service the "in-between" client?

Jun 13, 2022

The Trends Experience with Meghan Ely and Terrica. Terrica (Terricainc.com) and Meghan (OFDConsulting.com) explain how they will make their trends session educational, inspirational, timely, and interactive with images, video, and live demonstrations.

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