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Wedding MBA Podcast

Interviews with the best business advisors featured at the Wedding MBA Conference. Business, Marketing, Legal, Efficiency, Leadership and Inspiration!
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Now displaying: Category: general
Aug 3, 2020

Fight Bad Online Reviews with Mike Walter! Mike Walter, Owner, Elite Entertainment
What do you do first? Stop bad reviews before they start. Common review mistakes and mishaps. When the troll isn't even a customer!

Jul 27, 2020

Susan Southerland. "ADULTING"
Susan Southerland, President, Just Events! Group.
As an entrepreneur, your to-do list never ends. As soon as one wedding is complete, you are prepping for the next one. You have groceries to buy, kids to carpool, and bills to pay. How do you fit it all in without throwing everything out of balance? Tools to preserve your work/life balance. How to time-block efficiently.
Warning signs that you are spread too thin.

Jul 20, 2020

Andrea Eppolito. AndreaEppolitoEvents.com. "Minute to Win It!". First impressions last much longer than the 30 seconds they take to create. Snap judgments are not always accurate, but they endure. How can you make sure your non-verbals actually communicate that you are the pro they should hire? Make more than an impression, make a connection!
Factors that create a better first encounter.
Forbidden words that immediately kill a sale.

Jul 14, 2020

Renee Dalo. MoxieBrightEvents.com. ReneeDalo.com. "Sale to Success". Great sales start with understanding what you're selling. What are the best questions to ask? What does the client really want?

Jul 6, 2020

Andy Kushner. Wedding Biz Podcast. TheWeddingBiz.com. "Wedding Superstars!" There is no better education than a one-on-one interview with a thought-leader, recognized expert, or veteran of the wedding industry. Experience the distilled power of top interviews. The crème de la crème of wedding leaders share their insights, tips, and predictions about the state of today’s wedding world. Manage fear and self-doubt. Understand the role of risk-taking. Pricing strategies.

Jun 29, 2020

Alan Berg. AlanBerg.com. Don't get "ghosted"! You made it to their shortlist. They made an inquiry. You replied, right away. Then, suddenly the couple disappears. What went wrong? Reasons a prospect ghosts you. How and when to follow up.

Jun 22, 2020

Adrienne Brink. UncommonCamellia.com. How to defuse an argument before it begins. What words are triggers and what words can quickly resolve a potential conflict? The difference between blame and accountability.

Jun 16, 2020

Marc McIntosh. TeamWedding.com. Today digital media dominates. Improve your marketing to nearly-weds and make the process more efficient. Hacks, tricks, and tips to turbo-charge your marketing. Simple fixes that improve your email marketing. Blogs, videos, podcasts, and apps.

Jun 8, 2020

Jennifer Trotter. LipServiceMakeup.com. Navigating the push/pull conversations with desperate clients. How to avoid the over-apologizing trap. When to hold firm and when to be flexible. Phrases that keep your business safe and your clients happy.

Jun 2, 2020

Aleya Harris. FlourishMarketing.co. How to gain Referrals From Wedding Pros And Clients. Best times to ask for a referral. How wedding pros decide which caterers to recommend. Preferred List mistakes.

May 27, 2020

Megan Gillikin. ASouthernSoiree.com. Weddings For Real Podcast. ThePlanningVault.com. How to improve your social media image. The best platforms for a wedding planner. How each platform has its own personality and does it fit your ideal client.

May 19, 2020

Shannon Underwood. WeddingMBA.com. Looking back at the 2019 Conference. Evaluating the survey feedback. How is the expo organized? Looking ahead to the 2020 Conference on November 17-19 at the Las Vegas Convention Center.

May 14, 2020

Shannon Tarrant. WeddingVenueMap.com. How to expand a venue business to include corporate. Does your marketing speak to a corporate client? What corporate and non-profit clients need that is different from a wedding client.

Apr 21, 2020

Adrienne Brink. UncommonCamellia.com. Planning ahead for when the COVID-19 pandemic quarantine is over and the event industry resumes.

Mar 19, 2020

Rob Schenk. WeddingIndustryLaw.com. The Corona Virus. Best legal business advice on how to negotiate with the client. What is a Force Majeure clause in a contract? Understand that the client is also taking a financial hit. Tailor the force majeure clause in your contract based on the specifics of your region.

Dec 11, 2019

Mark Chapman. EverettAndrew.com. Online ads. How to choose the right platform. How to create the right ad content. What should you spend per month?

Nov 26, 2019

KC Campbell. VoxDJs.com. How to create additional income streams for your business. Adding corporate and non-profit events through networking and other tips.

Nov 20, 2019

Terrica. TerricaInc.com. how master negotiators get what they want. Tactics borrowed from selling a house and buying a car. Trade, don’t cave - add value without lowering your price.

Nov 13, 2019

Sasha Souza. SashaSouzaEvents.com. ConsultancyForCreatives.com/Onboarding. How to prepare for difficult conversations with difficult clients. Insisting the client be in control of their wedding budget.

Nov 6, 2019

Juliana Mead. Vice president of marketing for The Knot Worldwide and Wedding Pro. How to best use the marketing tools available on The Knot Worldwide and Wedding Wire. Finding connections with other wedding professionals.

Oct 29, 2019

David Tutera.  DavidTutera.com. The David Tutera Experience. How David approaches his speaking appearances. Looking for the beauty within. How being in the moment creates the best client experience. How to support your brand.

Oct 3, 2019

Rob Ferre. Life-Of-The-Party.com. How to use gamification to increase potential client engagement. How to modify familiar games to fit your brand. The difference between games at bridal shows compared to social media gamification.

Sep 10, 2019

Bethel Nathan. ElevateByBethel.com. CeremoniesbyBethel.com. How to deal with procrastination. Identify your fears. Plan the most efficient tasks. Give yourself rewards.

Sep 3, 2019

Casey Eberhart. CaseyEberhart.com. ExpandTheBusiness.com. How to get the most from your networking efforts. The formula and system to produce extraordinary results. When clients and event professionals become your word-of-mouth marketing team. BannerSeason.com code "try this".

Aug 27, 2019

Scott Crumpton. WhiteStoneMarketing.com. How to decide what percentage of your gross business income to spend on marketing. Where to invest your marketing dollars. Why analyzing your marketing budget is critical to the success of your business.

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