George Zimmer. GenerationTux.com. Former founder and CEO of Men's Wearhouse for 40 years. Transitioning from brick & mortar to online business. Today's marketing expenditures immediate evaluation.
Eddie Babbage. TimelineGenius.com. Using advanced technology to streamline the wedding timeline process. Use code: clint17 when buying your ticket to Wedding MBA and receive a $20 discount.
CeCe Todd. CeCeDesignsLLC.com. Using Facebook Live to grow your business. Letting potential clients watch you work. Show why your fees are valid.
Jennifer Trotter. LipServiceMakeup.com Being good at your craft is the baseline. How you interact with the client and handle challenges is the best selling tool. Unique marketing starts with being true to yourself.
Sarah Ancalmo. SarahAncalmo.com. Public-Persona.com. How to find your cohesive campaign. Be who you are. Be consistent in all facets of your story. Finding your voice.
Sonny Ganguly. WeddingWire.com How Wedding Wire works. Should you include video in your marketing? Tracking client online interactions. Wedding Wire data analysis.
Kira Hug. KiraHug.com. How to create the best online presence. Do your homework! Learn the language of your target client. Learn everything about the target client of your favorite wed pro.
Meghan Ely, OFDConsulting.com. How to get published. How to get the attention of media producers. Blogging correctly helps your SEO. Do a weekly wedding news meeting to find great stories for your company.
Clint Hufft interviewed by guest host Rob Schenk. ReverendClint.com, ProMasterOfCeremonies.com. Psychology behind running a business. How to have much better personal interactions. Analyze the results, not just follow the rhetoric.
Andy Ebon. AndyEbon.com. Best web sites. Call to action! Effective Facebook ad strategy. The power of blogging. Become a good writer by writing often.
Rob Ferre. RobFerre.com. Are you stuck in the same hallways? Growing your business through service. Chipping in when necessary. Hiring a friend.
Ken Rochon. TheUmbrellaSyndicate.com. The give to get principle. Is your social media effective? How to hire the right millennial. Documenting your professional progress to get more business.
Sasha Souza. SashaSouza.com. Innovation isn't imitation. Finding inspiration and creating your own version. You hire Sasha you hire her team. Difference between a theme and a common thread.
Shannon Underwood, conference director for Wedding MBA. 2016 conference recap. Feedback, adjustments, growth, innovations and how the Wedding MBA evolves. Looking forward to 2017.
Jason Hennessey. JasonHennessey.com. Online Marketing. Page Speed Insights by Google. Call Tracking Metric. AMP-Accelerated Mobile Pages. Use your Network for experts and online service providers.
Shane McMurray. TheWeddingReport.com. How to analyze research data. Should you begin a business? Expand your business? Elevate your business? Will the market support it? Find your niche. Birds of a Feather.
Tammy Elliot. PerfectWeddingGuide.com. Creating and working your Sales Funnels. HubSpot.com. "Everyone is High-End Somewhere!" - Wil Hegarty. How to construct the conversation with a potential client.
Meryl Snow. MerylSnow.com. Adjusting to the economic downturn. Finding the emotional side of sales. Telling the client how you'll solve a problem they didn't know existed. Sales as competition. Best responses to client questions.
Lisa Stoner. LisaStonerEvents.com. Your personal image as part of your branding. Importance of First Impressions. Grooming and Clothes. Who are you? Dress for the job you want. Match the location and occasion.
Mark Chapman. EverettAndrew.com. Pay Per Click (PPC) marketing. Easy to track ROI. Constructing and improving a PPC campaign. How to begin.
Mike Walter. EliteEntertainment.com. Creating a web site that gives potential clients exactly what they are looking for. How to hire the right people. Personality first. What advice would you give yourself twenty years ago?
Bethel Nathan. ElevatebyBethel.com. AskedToOfficiate.com. CeremoniesbyBethel.com. Applying Wall Street business and finance principals to your wedding business. Identifying the needs of the market and solving the problem.
Jason Spencer. ProfitHoodAcademy.com SpencerWeddings.com. The Profit First business system. UPOD: Under Promise, Over Deliver. Avoiding Buyer's Remorse.
Dana Herbert. DessertsByDana.com. Winner of many televised baking contests. Making the transition from employee to owning a business. Best way to get referrals and preferred vendor lists.
Tina Moran. OhSoSwank.com. Growing and expanding a business. Finding the right vendors. Smart Marketing.